Dear --Name--,

As the holiday season approaches once again, we at KL Communications would like to take this opportunity to extend our very best wishes for a wonderful holiday season. May the next few weeks and the new year be filled with much happiness, success, and illuminating insights.

Happy holidays!
The KL Communications Team





It Was An Honor To Be Nominated…But It Was A Lot More Fun When Folks Thought I Won!!!

by Kevin Lonnie

I was thrilled to be nominated by Tom Anderson and the review board at NGMR for a Disruptive Innovation Award for my piece on Crowdsourcing. On a bright November day at The Market Research Event in San Diego, I took my seat among the other nominees. By this point...

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IC2 Meets the 4th Quadrant…Some Ideas About Innovation

by Angela Zavila

Steven Johnson, author of the new book "Where Good Ideas Come From: The Natural History of Innovation," caught my eye in a couple good articles (“Innovation Isn’t a Matter of Left or Right” NYT and “Kevin Kelly and Steven Johnson on Where Ideas Come From” Wired Magazine). What struck me was his discussion of the “4th Quadrant” of innovation...


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Capitalizing on Social Media

by Laura Penrose

In today’s world it’s nearly impossible to make it through the day without hearing a reference to social media. With social media’s ever growing popularity, it is imperative that companies get on board to learn how to turn social media into consumer insights. Since social media has no limitations, consumers are actively sharing their “real time” opinions with everyone and there is something relevant for every industry...

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Checking On Checking In

by Marvin Vuong

While it may seem like the social media phenomenon of ”checking in” has become ubiquitous, recent research shows that only about 4% of all adults even do it (Checked in? 96 percent of Web users haven’t). Given the amount of news coverage that has been given to location-based check-in apps, ranging from simple location check-ins to point-awarding apps to even dating services based solely on your location...


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KL Communications IC2 Monthly Newsletter, December 2010

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